"SEO is a long term game. It needs hard work, consistency, smartness, and most importantly patience." Robin Khokhar, founder of Tricky Enough
When a company begins to develop a SEO strategy or work with an optimization firm, the single biggest question on everyone's minds is, "How long until our site tops the SERPs?" It's a fair question to ask. Brands (especially those who are just starting out) are in a hurry to gain visibility, leads, clients and sales.
The only problem, however, is that this inquiry is exceptionally challenging to answer on a broad scale.
There are a myriad of variables that SEOs must take into consideration before even contemplating a tentative answer. Elements such as competition, baseline traffic, target market, and a wide array of other components must be analyzed to understand a site's current standings. |
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