"To make our results more useful, we've begun experiments to make our index mobile-first."
- Doantam Phan, Google product manager
Mobile's continued command over digital devices just became a heck of a lot stronger.
Earlier this month, Google announced via the Webmaster Central Blog that it would begin to test its mobile-first indexing experiment. The exercise will now begin to look at mobile versions of a website and rank those as primary over their desktop counterparts.
This should come as no surprise to those keeping track of SEO-related news, as this was hinted at in a tweet by Gary Illyes, Google Webmaster Trends Analyst, over a year ago. Not to mention Google's continued emphasis on mobile with its AMP Project, Mobilgeddon, and other small-screen initiatives. |
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