"Just as most businesses put in place technology measures more than a decade ago to combat email phishing of their employees, I believe many will come around to the idea that a similar approach is needed to address social media risk." - James Foster, Chief Executive of Zerofox, a social media security company
Despite its already gargantuan size, social media continues to grow exponentially. By next year, businesses are projected to spend nearly $36 billion advertising on social websites. That same year, users of social media are expected to skyrocket past 2.5 billion, with a whopping 90 percent of 18- to 29-year-old Americans occupying various platforms.
And just about everyone knows that where money is spent, fraud is sure to be prevalent.
Cyber-security is a major concern for any individual or organization that operates online. But many fail to recognize the threats posed on social media. Every day, brands, and the customers they serve, fall victim to a variety of malicious schemes designed to hijack pers |
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