Isn't any traffic drop a bad thing?
Actually, no.
I'm going to reveal just why an immense amount of traffic is worth absolute crap if you aren't earning ROI from it-and why the dip you see below was the best thing that could have happened to my company this year. I removed, on purpose, the organically high-ranking post responsible for my huge traffic bump-and I went after the traffic I wanted. I didn't spend a dime on ads and was able to increase my revenue by 25 percent - that's right, the same figure in the traffic I lost-with my new lead approach.
First…
A Little Backstory
My site, expresswriters.com, has managed to dominate in Google SERPs-simply because I've stayed on top of producing a consistent amount of well-optimized, well-written content. |
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