Wednesday, March 29, 2017

12 Ways Video Can Improve SEO Search Rankings

12 Ways Video Can Improve SEO Search Rankings
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12 Ways Video Can Improve SEO Search Rankings
A SPN Exclusive Article by Charlie Luck (c) 2017
Use of videos on webpages has been rapidly increasing, and it's time to look at how to use it to for your SEO rankings.

Video content has increasingly become the norm across the Web and using it properly is important if you want to reach the top of search engine results. These SEO video tips can help get you on the top of the page ahead of everyone else.
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1. Worthwhile Content
It seems obvious, but yes, content needs relevance for the audience targeted. The video content shouldn't be an afterthought that was just thrown in. The content needs to compel them to want to watch the video. Quality videos will establish you as the go-to for your audience as you build trust and increase the sought-after conversations that attract more audience members.

2. Make the Content Interactive
Use some of the many ways to make your videos interactive to get your viewers engaged. Grab their attention by adding interactive content to the annotation, caption or video itself. A successful strategy used by many has been to divide the video into shorter segments and let the audience choose which ones they want to watch.
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