You can't blame people for being confused when it comes to building links. After all, the laws of Google and other search engines aren't readily available. In fact, the world of SEO involves traversing some very murky waters indeed, if you want to reach your destination. With so many rogue agents out there using black hat tactics to pick up links from spam sites, many people are cautious when it comes to link building. In fact, the very practice tends to create a shudder of negativity in even the most seasoned online marketer. You already know that building links is a long-term strategy that requires patience and perseverance, but check out these five things you never knew about link building:
1. You can't get "too many links" too quickly
If your company has ever incurred a Google penalty or you know someone who has, you might be fearful of getting too many links too quickly. But, it really isn't about the number of links or the pace as much as the type of links you're acquiring. You won't get penalized for getting a ton of link juice from reputable sites with low spam scores. |
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