"With these new features, Image Search may be your best new accessory. Or at least a useful tool to find apparel that suits your style and your wallet." - Julia Enthoven, associate product manager at Google Google is constantly refining its SERPs to make sure it is providing search users with more organic results, not merely websites that contain the right keywords.
We see examples of this through the company's various algorithm updates that target semantic search and other crucial components of the SERPs.
Google has also become increasingly interested in the eCommerce space. Over the years, consumers have seen a variety of purchase-focused additions including Google Shopping, Shop the Look and the company's partnership with eBay. |
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